SHINE BRIGHTER

Watch this episode  You want to create fun, engaging videos for your business, but you're not a performer.

Don't worry - there are ways that you can make very entertaining videos, and you don't even have to speak on camera!

If you're looking for some inspiration, join me as I share some easy ideas for creating videos that don't include performing or being wildly outgoing in any way!

Watch, or enjoy the recapped notes below 😊

1. Use still photos!

Did you know that Instagram and TikTok allow you to create a montage of images? You can use photos or screenshots from your website, social media accounts, or even products that you sell. This is a great way to give people a sneak peak into your business, and it's a fun way to show off what you do.

Upload a few photos to Instagram, change the length of each, and then add text and music.

OR - simply choose a TikTok template. It tells you how many photos to include, and it created the video for you - with transitions and music. So ea...

Watch this episode  You're making videos to get clients. But you're not getting any.

😫So should you give up?

Not if you want to grow and get the recognition you deserve!

It's not that video doesn't work. It's that you're ignoring a few simple things that bridge the gap between viewer and paying client.

👀Viewer - - -> 💰Paying Client!

If you’re ready to play big, take a listen or read the notes below to learn what to do to turn video viewers into paying clients. 

First - change your mindset. Video is not a sales tool. It is a MARKETING tool. Which means it goes at the TOP of your funnel.

If you want to turn viewers into paying clients, you must get them into your funnel. In order to do that, you must encourage engagement (likes and comments), and then you must follow up with each person.

How do you follow up? Be human. Reach out. Start a conversation. Share their content. Give them value.

In order to turn a viewer into a client, you need to do the work to allow them to get to...

Watch this episode  You have a message to share, but it's hard to come up with new ideas consistently when you're not naturally creative.

Or is it?

Creativity isn't a talent - it's a skill that anyone can learn! The problem is that if you’ve decided that you aren’t "naturally" creative, you may not know how to begin.

Many of my students have asked me how to be more creative in coming up with topics for their videos. So I created a guide to ignite your creativity in 8 different ways.

We ALL need inspiration and guidance. These techniques will show you how easy it is to find fresh themes, create compelling content, and come up with ideas out of thin air on an ongoing basis – even if you think you’re not creative!

Bottom line: I will show you how creative you really are. 🤩

Read the quick list below, and watch the show for more in-depth details about each idea. https://www.shine-365.com/blog/how-to-create-compelling-content-when-you-aren-t-naturally-creative

1. Realize that you AR
...

You’ve seen how popular short-form videos are. But just because something is trending, it doesn't mean we should mindlessly jump into it. 

If you are looking to boost your visibility, credibility, and connections with the right audience, then short-form videos are the right thing to do.

BUT only if you do them effectively.

🤷🏽‍♀️ Learn how and why to leverage this trend for your business:  

One of the best reasons to jump into short-form content right now is that the platforms are prioritizing them and showing them to people who are NOT already following you. This is the best way to get your content in front of NEW people!

Make sure you share your personality. Even if you want to gain expert status and sell more services, you want to share YOU.

Instead of trying to SELL on your videos, use them to connect. Then have a plan to follow up. 

week's episode  If you have a system to follow up with those who like your videos, you will be able to grow your profits without being sales...

Video is the best way to give your audience the opportunity to see more of your personality and gain an understanding of who you truly are. But if you hate the idea of creating videos, this episode will share tips to make it easier - and even enjoyable. No fancy equipment needed! 

Show Notes below 📝

😩 I know - It doesn't always feel easy or fun to create a video for YouTube, Facebook, or Instagram.

🤦🏻‍♀️ You might feel like you're being forced into a new skill that doesn't come naturally to you.

🤷‍♀️ Or maybe you feel like you are running out of creative ideas.

Make more videos with ease by following these simple tips:

1. Create a dedicated space with all of your equipment. A dedicated space will not only boost your confidence, but it will remove all of your common excuses for not creating videos (my house is messy, I can't find good lighting, where is my mic wire?). 
   
   I created a list of all the basic tools you need to create a dedicated video space in your home - with links to
...

If you want to get in on the fun of creating short, viral videos, but you don't want to feel like a silly dancing fool, this episode is for you!

I show you how to create video shorts in a way that makes sense for entrepreneurs.

Learn how to show off your personality to connect with your target audience and attract them to you.

By learning these skills now, you'll be able to start building a following right away instead of waiting until later - when everyone else has already started posting their own awesome videos. Jump in now!

Watch the show, or read the written notes below 

Make sure that your videos follow the S.H.I.N.E. Model, and you'll be creating videos that have substance, that make a difference, that get you results.

S: Spin - What is your SPIN? Your Spin is your take, your opinion, your personal branding. This needs to come through in everything you post

H: Harmony - Every single video needs to be in harmony with all your content.

I: I - As in "I am." Make sure you...

Is your personal style stopping you from showing up on video?

I get it, and I've been there. I used to think:

"I can't go on video looking like THIS."

and:

"What's the point of getting all dazzled up for a few minutes?"

You definitely don't need to get "dazzled." But you CAN quickly give off a "WOW" factor that makes you magnetic and compels your audience to come back and connect with you.

Join Personal Brand, Image & Style Coach, Ginna Tassanelli from Stylishly Branding, as she shares simple ways to create that WOW factor for video.

You'll be hitting that record button more often! 

 Watch this episode

🙋🏻‍♀️ Hi! I'm Nika Stewart. I help experts and creators get the recognition they deserve with online video - without tech confusion and overwhelm. I do this with my signature SHINE Model, through a monthly membership, one-on-one coaching, and done-for-you services.

Stop spending hours stressing about your video scripts, only to create a video that reaches very few people.

I know. I've been there! (And it still happens sometimes 😫)

But there is a way to save tons of time on preparation and video creation.

🎉 I've gathered the most popular templates for videos that will have you scripting your videos in minutes - the types of videos that get watched and shared!

Save time AND get more attention?

Let's do this! 

 Watch this episode

Here are the script templates. Watch the video for more details about each.

1) If you ______, stop ______, and do this instead.

2) 3 ways to ______.

3) You have _______ (problem)? Me, too! Here's what helps...

🙋🏻‍♀️ Hi! I'm Nika Stewart. I help experts and creators get the recognition they deserve with online video - without tech confusion and overwhelm. I do this with my signature SHINE Model, through a monthly membership, one-on-one coaching, and done-for-you services

So you want to make more videos?

Yes, video is THE way to attract quality prospects, build trust, and get the recognition you deserve as a content creator.

But sometimes it's hard to come up with another topic.

🤨 What do people want to see?
🤨 Which topic will grab my audience's attention and keep them engaged?
🤨 What can I say to show off my expertise?

I got you, baby! ✋

In this article I share 20 easy video topic ideas that are sure to get people excited about what you have to say! These ideas will help you create videos that are engaging, informative, and interesting.

▶️ Your viewers will be clicking the subscribe button in no time 🥳

Watch the episode:

20 Video Topic Ideas:

1. PRODUCT REVIEW: Choose a product that your audience uses and tell them what you think of it
2. COMPARISON: Compare two products, apps, tools, courses
3. 3 REASONS WHY: Share 3 reasons why something is different than most people think
4. HOLIDAYS / TRADITIONS: Let your audience in on your culture
5. FIRST IMPRE
...